Media Science Program

Shohei SUZUKI

Name

Shohei SUZUKI

Department/Research Field

Tourism Informatics


Research content
We collect and analyze web data for destination marketing. For example, by continuously collecting data from OTAs to reserve accommodations, we can track changes in the number of reservations per accommodation. In addition, we can also analyze the impact of policies based on the results. We aim to support many regions by showing new ways to use social media data.

Research theme

Social media data analysis, Destination marketing, Tourism promotion

Research keywords
Social media , OTA (Online Travel Agency) , Tourist destination
Lab link